At the end of November 1963, William Clay Ford Jr., the former vice-chairman of the Ford Motor Company, became the Lions’ sole owner when he purchased control shares of the team’s stock for $4.5 million.
I wanted to try something different from their current lion logo and focus more on the head of the lion. amzn_assoc_placement = "adunit0";
I was tempted a few times to focus on the face of the lion or follow in the generic path of an ornamental lion one would see on a coat of arms or some such thing. The design consists of silver helmets, silver pants, and either blue or white jerseys. In 1940, the franchise was sold to Chicago department store executive Fred Mandel for $225,000. Lions are used to represent pride, strength, aggression, and glory.

Bubbles. It is a perfect allusion to the king of the jungle – agile, fierce, and strong. [74] The Lions and Browns had a solid rivalry in the 1950s, when they met four times for the NFL championship (Detroit won three of the matchups); they have met much less frequently during the regular season since the 1970 AFL–NFL merger due to the Browns' move to the AFC. [65], On September 29, 2019, the Lions honored their All-Time Team in celebration of the NFL's centennial during halftime against the Kansas City Chiefs. amzn_assoc_tracking_id = "yorkshirete03-20";
It wasn’t even in Michigan. When someone brings up the term “evolution”, they usually mean “a change following a continuing trend”. 2009–2016 Combining these two icons creates a fusion that unites the city and the franchise equally. [80] In 2019, the announcers were Fred McLeod with play-by-play, Chris Spielman with color commentary, and Tori Petry with sideline reports.

The logo was given a flowing mane and fangs, while the typeface featured a modern font. The Pride of the Lions is the ring of honor for the franchise's greatest players. Within our brand, there are several icons, logos and emblems that represent our various initiatives. The fierce leaping blue lion still has the white then black outline.

A mark that will represent REVOLUTION. After giving it some thought, I finally decided to pick up the drawing pencil and give it a go… But first we need to address why this is necessary…. amzn_assoc_marketplace = "amazon";
Structure, facial postioning and expressions, highlights, everything, was carefully crafted. The Lions also hired a new defensive coordinator (Gunther Cunningham) and a new offensive coordinator (Scott Linehan). If you do not agree to accept cookies, you must not use this site. amzn_assoc_default_search_phrase = "Detroit Lions NFL";
The upper part of the logo was presented with beige-scripted “PORTSMOUTH” in capital letters trimmed with a black border. For most of its history, the Detroit Lions logo has been built around a stylized lion. The new logo featured a minimalistic white lion with a thin blue outline and two wide stripes (blue and grey) in the background. Originally based in Portsmouth, Ohio and called the Portsmouth Spartans, the team formally joined the NFL on July 12, 1930 and began play in the 1930 season. [22] The Lions officially unveiled a new logo and uniforms on April 20, 2009. The team formally joined the NFL on July 12, 1930 and began play in the 1930 season. The Detroit Lions are a professional football team that plays in the National Football Conference North division. [87][88][89] The Lions had only one blackout in 2010, yet another Redskins game, which the Lions won 37–25. [95], National Football League franchise in Detroit, Michigan, National Football League television blackout policies, "Detroit Lions statement regarding rebranding", "Martha Firestone Ford to step down as principal owner of Detroit Lions", "Patriots DC Matt Patricia named head coach of Lions", "The last time every NFL team played in a Super Bowl", "Meet The NFL Team That Might Never Make It To A Super Bowl", "What Teams Have Never Won the Super Bowl? LCI and LCIF are EEO providers. [12] The gray facemasks became blue in 1984. You name a logo that contains a logo, it was probably searched and studied. On January 15, 2009, the Lions hired Jim Schwartz as head coach. January 22, 2014 motownmeltdown Leave a comment. amzn_assoc_linkid = "61d965643f2f2df12014013a41bde1f7";
A flowing mane and fangs as facial features are added. The 1970 logo is the first of the classic blue lion logo, the new blue lion has a white then blue trim. amzn_assoc_region = "US";
The Lions logo was one of the later logos I finished so at this point it was almost second nature but each iteration of the logo was a reminder of how delicate the balancing act is between adding too much and leaving out too little. Arizona Cardinals | Atlanta Falcons | Carolina Panthers | Chicago Bears | Dallas Cowboys | Detroit Lions | Green Bay Packers | Los Angeles Rams | Minnesota Vikings | New Orleans Saints | New York Giants | Philadelphia Eagles | San Francisco 49ers | Seattle Seahawks | Tampa Bay Buccaneers | Washington Football Team, NFL Television Broadcasters I was tempted a few times to focus on the face of the lion or follow in the generic path of an ornamental lion one would see on a coat of arms or some such thing. Besides, the lion had fangs, which seemed extremely effective tools for threatening the enemies. After relocating to Detroit, George A. Richards renamed the Detroit Lions team a nod to the Detroit Tigers baseball franchise. → Management Content is available under $1 unless otherwise noted. [16][17][18][19][20], In 2003, the team added black trim to their logo and jerseys. amzn_assoc_default_category = "All";
The cheerleading squad is a part of the entertainment during football games, and active at community events. To do a 180°. Meaning and History logo By Matt Matthiason – Graphic Designer  Website, So this whole project started about 3 weeks ago when I got word that my hometown team, the Detroit Lions, were considering implementing a new logo. The Lions first began using this logo on their helmets in the 1961 NFL season, but it would not become the primary logo until 1970. The Lions officially unveiled a new logo and uniforms on April 20, 2009.
The Lion’s franchise birthplace was not Detroit. It has symbolized poor management, underperforming teams, and even a death on the field. Lions Clubs International (LCI) is a 501(c)(4) tax-exempt social welfare organization and is not eligible to accept or solicit charitable donations. In 2014, the controlling interest in the Detroit Lions passed to Martha Firestone Ford. [28], Roster updated October 15, 2020 All Detroit Lions logos feature the image of a lion, which has a double meaning. [28] In 2011, the Lions became the last NFC team to play on NBC's Sunday Night Football since the network began airing Sunday night games in 2006.


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